Pipeline · CRM sync
CRM & platform sync
Monitor connector health, field mapping and sync errors across Fibe's growth and loan origination stack.
Connectors healthy
4 / 5
WhatsApp BSP degraded
Records synced today
10,464
↑ 6.1% · pilot estimate
Avg API latency
240 ms
↑ 30 ms · pilot estimate
Open sync errors
3
Requires retry
CRM core (Salesforce)
Last sync 2 min ago
Healthy
Ad platforms (Google/Meta)
Last sync 6 min ago
Healthy
WhatsApp BSP
Last sync 24 min ago
Degraded
Telephony (DeployOne voice)
Last sync 1 min ago
Healthy
LMS / loan origination system
Last sync 4 min ago
Healthy
Sync run history
Recent synchronization jobs across connectors
| Run | Connector | Started | Records | Status |
|---|---|---|---|---|
| R-3301 | CRM core | 10:02 AM | 1,842 | Success |
| R-3302 | WhatsApp BSP | 09:48 AM | 612 | Partial |
| R-3303 | Ad platforms | 09:30 AM | 4,210 | Success |
| R-3304 | LOS | 09:15 AM | 980 | Success |
| R-3305 | Telephony | 08:55 AM | 3,120 | Success |
| R-3306 | WhatsApp BSP | 08:40 AM | 540 | Failed |
Field mapping
Growth lead fields mapped to CRM/LOS schema
| Source field | Target field | Type |
|---|---|---|
| lead.mobile_number | Contact.Phone | String |
| lead.bureau_band | Custom.Bureau_Band__c | Picklist |
| lead.loan_purpose | Opportunity.Purpose__c | Picklist |
| lead.requested_amount | Opportunity.Amount | Currency |
| voice.intent_score | Custom.AI_Intent_Score__c | Number |
| los.sanction_status | Opportunity.StageName | String |
API health
Median sync latency across the day (ms)
Error & retry queue
Failed sync events awaiting resolution
| Error | Connector | Message | Status | Action |
|---|---|---|---|---|
| E-771 | WhatsApp BSP | Template approval mismatch for EMI reminder | Failed | |
| E-772 | CRM core | Duplicate contact conflict on mobile number | Failed | |
| E-773 | LOS | Timeout syncing sanction status batch | Failed |
Deduplication rules
Rules preventing duplicate borrower records
- Match on mobile number (exact)Active
- Fuzzy match on name + cityActive
- Merge on PAN hash when availableBeta
- Cross-channel WhatsApp/voice reconciliationNeeds tuning